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We know that HCPs are just as
likely to resist behaviour change for exactly the same kinds of reasons as are patients.
Similarly, studies which have looked at the problem of trying to overcome care deficits
among HCPs have failed to achieve very significant improveents. This is the case even when
the practitioners themselves decided they wanted to change their own behaviour, so there
isn’t likely to have been a problem of lack of motivation. In fact, studies that have
looked at HCPs attempts to change their own behaviour have shown that new guidelines were
not followed between 0-62% of the time, a very wide range of response, not that different
from rates reported in studies of patient adherence. |