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Continued examples: Knowable: can identify;experts agree Individually controlled: diet, tobacco, seatbelt use Fair: equitable distribution of risks/benefits Morally irrelevant: no effect on future generations; Trustworthy: health prof/ agencies that warn against Responsive process: caring, informing process Reference: Improving Risk Communication, Committee on Risk Perception and Communication, National Academy Press, Washington, D. C. 1989 |