Event: "Integrating AI into Marketing Strategies"
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As part of its International Book Fair's cultural program 2024, the Bibliotheca Alexandrina is organizing an event entitled "Integrating AI into Marketing Strategies", delivered by Eng. Mohamed Hanafy, Director of the Marketing Academy at the Information Technology Institute (ITI).
The event is held on Tuesday, 16 July 2024, from 2:00 pm to 8:00 pm, in the BACC Great Hall.
The event will explore four main topics: Large Language Model (LLM) – automation - generative AI - market study for digital product marketplaces.
For registration: https://tinyurl.com/AIMarketingDay