Title: Development of lifelong learning through libraries- use of the web pages as a marketing channel in university libraries of Sri Lanka

Authors: Arachchige, J.J.G.

Place: [S.l.

Publisher: E-prints in library and information science (E-LIS)

Year: 2007]

PAGE: --

Subject: Librarianship in the South

Keywords: university and college libraries, marketing, sri lanka

Abstract: This paper discusses the role of libraries in Sri Lanka for the process of improving lifelong learning and identifies strategies applicable from the e-marketing concept.

URL: http://eprints.rclis.org/9273/1/Lifelong_learning_through_libraries-_Conference_paper.pdf

Document type: Conference proceeding/ paper