Title: The ethical agent : fresh flowers in Kenya

Authors: Buxton, Abbi and Vorley, Bill

Place: London [etc.]

Publisher: International institute for environment and development [etc.]

Year: cop. 2012

Journal: Case study series / New business models for sustainable trading relationships

PAGE: --

Subject: Value Chains for Development

Keywords: agricultural product marketing, small farms, transnational corporations, retail trade, exports, africa

Abstract: Presented here is a case study of ethical agents which, although supported by development project funds, can offer a commercial model for aligning the business models of smallholders, SME (small or medium sized enterprise) suppliers, and demanding modern retailers.

URL: http://pubs.iied.org/pdfs/16037IIED.pdf

Document type: Portal